Aday shared the news with New Braunfels City Council and City employees in mid-October, announcing that she would be leaving New Braunfels to move back to her hometown of Plainview, Texas, where she will be near her family.

During her time in New Braunfels, Aday was instrumental in numerous programs and initiatives, including the creation of the City’s first Information Technology Department and the first Communications and Community Engagement Department. She also led the effort to reorganize how the City funds river recreation operations, shifting that expense from citizen tax dollars to visitor fees. 

“Kristi’s positive impacts on the City of New Braunfels will be felt for years to come,” said City Manager Robert Camareno. “She has played an instrumental role in advancing this organization forward so we can better serve our residents. From mentoring and inspiring team members to launching new initiatives, to her work in the community, Kristi has always made people - residents and employees alike - her top priority.”

“The thing I am most proud of is helping shift the culture in this organization,” said outgoing Assistant City Manager Kristi Aday. “New Braunfels is now a place where people want to come work and be challenged. Our employees are our most important resource and creating an environment where they can do their best work and feel valued makes me feel very accomplished myself. Everything we do is a team effort, and everyone is important.”

Aday’s last day with the city will be Nov. 12^th, 2021. An internal process is currently underway to identify the next Assistant City Manager and an announcement will be made soon.