Economic & Community Development


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Department Overview

The Economic and Community Development Department's mission is to grow a livable, vibrant, and safely built City, where all people can enjoy a high quality of life and have an opportunity to grow up, live and age in a neighborhood that provides the basic systems to realize their potential.

To achieve this goal, the department focuses on shaping development through the following key strategies:

  • Identify opportunities to expand the City's tax base, support job growth, and revitalize downtown to promote enhanced fiscal sustainability
  • Create, monitor, and administer economic development performance agreements
  • Provide professional analytical, professional, and administrative support to the New Braunfels Economic Development Corporation  
  • Collaborate with all City departments to reduce barriers and align resources promoting economic mobility
  • Support the development and sustainability of a healthy housing market through a comprehensive local housing strategy
  • Lead, convene, network and organize community-wide resources  to reduce neighborhood disparities in access to economic opportunity
  1. Jeff Jewell

    Director of Economic & Community Development
    Phone: (830) 221-4621

  2. Amy McWhorter

    Economic & Community Development Coordinator
    Phone: (830) 221-4057

The City's Economic Development program seeks to support the recruitment and retention of businesses and commercial development in the community.  The City offers several incentives to stimulate Economic Development.  

The links below contain additional information on Economic Development programs in the City. 

Tax Increment Reinvestment Zones (TIRZ)

TIRZ are areas created by the City Council to attract and support new investment in targeted, strategic locations to help finance the costs of redevelopment and promote growth. Taxes resulting from new investment and development in these zones (the tax increment) is set aside to finance improvements within the boundaries of the zone. For more information on TIRZ in New Braunfels, please click here

 Chapter 380 Incentives

The Chapter 380 Program is intended as an incentive for developers and businesses to address revenue gaps in development projects, defined as having insufficient revenues to support the project’s debt service under a standard financing scenario. The program can also apply to projects that have a development margin or rate of return that is below the market. For more information on the City's Chapter 380 program, please click here

New Braunfels Economic Development Corporation (EDC)

The New Braunfels EDC is an umbrella organization that partners with other agencies to provide a confidential single point of contact for businesses looking to create new jobs in the area. For more information, please click here.

New Braunfels Industrial Development Corporation Project Funding Guidelines

SPARK Small Business Development Center

The SPARK Small Business center is located in Downtown New Braunfels and offers small businesses access to cost-free business counseling, training, and networking. For more information, please click here.