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Every Christmas Holiday you will find Santa making visits throughout our city wearing a blue uniform and driving a police cruiser. For many needy children in New Braunfels, the visit they get from the officers and staff at the police department for Christmas makes a big difference for them on Christmas Day. Our officers deliver hundreds of gifts in bright holiday wrappings and ribbons to families in need. The gifts vary from items of basic essentials to toys and bicycles. In many cases, these gifts may be the only ones kids receive for the holiday.

Program Funding


The funds to cover these gifts come from the generous donations of many businesses and individuals in the local area. The work to collect and wrap the gifts is organized and accomplished by members of the Citizens Police Academy Alumni Association and the New Braunfels Police Department. Every year approximately 100 families are visited by our Blue Santas who delivered over 1000 gifts to hundreds of children. The smiles and goodwill generated by those visits made it all worth the effort.

Interested in Helping?


If you would like more information on how you can help, please contact the New Braunfels Police Department at (830) 221-4100 during normal business hours, 8:00 am to 5:00 pm.